Comparison

simplereferral vs FirstPromoter, for developers

FirstPromoter is an affiliate and referral platform run from a dashboard, aimed at marketing and growth teams. simplereferral is a referral API for developers and AI coding agents.

Short version: FirstPromoter is a strong choice if you are running an affiliate or partner program through a dashboard and payout flows. simplereferral is for developers who want referrals as a code-level primitive their agent can wire in correctly.

Side by side

simplereferral compared with FirstPromoter, capability by capability.
Capability	FirstPromoter	simplereferral
Built for	Marketing and growth teams, affiliates	Developers and their coding agents
Primary surface	Hosted dashboard + integrations	REST API + SDK; MCP server on the way
Integration	Configure campaigns in the UI	One API key, two idempotent calls
Agent-friendly docs	Standard product docs	OpenAPI + llms.txt + copy-paste quickstarts
Reward payouts	Yes, affiliate payouts	No: we report attributions, you decide the reward

Which one to pick

Pick FirstPromoter if

You run an affiliate or partner program managed by a team.
You want payout and campaign management built in.
You prefer a hosted dashboard over an API.

Pick simplereferral if

You are a developer adding referrals inside your own app.
You want an API designed so a coding agent integrates it correctly on the first try.
You want to own the reward logic and just get clean, idempotent attribution.

Questions

Is simplereferral a FirstPromoter alternative?

For developers, yes. FirstPromoter is a dashboard-run affiliate and referral platform; simplereferral is a referral API for developers and agents integrating referrals in code.

Which should I pick?

Pick FirstPromoter for a team-managed affiliate program with payouts. Pick simplereferral if you want referrals as an API primitive you control in your own app.

An API designed so a coding agent integrates it correctly on the first try.

One API key, two calls, idempotent and deliverable. Get an early-access key.

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